richard nixon campaign slogan

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[107][108] After the election was conceded by Vice President Humphrey, Nixon said the following in his press conference: As you will probably have heard, I have received a very gracious message from the Vice President, congratulating me for winning the election. Source [12][13] A "Nixon for President Committee" formed that month,[14] and headquarters for the organization opened in Washington D.C. in late May. It featured cartoon elephants drumming a beat to the the catchy campaign slogan. In hindsight, the magnitude of Richard Nixon's reelection victory in 1972the largest Republican landslide of the Cold Warleads some to ask why the President ever got involved in the Watergate cover-up. In the general election, Nixon emphasized "law and order", positioning himself as the champion of what he called the "silent majority". "Blaine, Blaine, James G. Blaine! Top editors give you the stories you want delivered right to your inbox each weekday. Richard M. Nixon. Eisenhower's campaign was revolutionary, as it was the first to focus on pitching the candidate thorough TV ads. Clinton offered vague promises during his 1996 campaign for re-election as the millennium approached, pledging to start "Building a Bridge to the 21st Century.". I'm For Nixon Slogan Campaign Pin - Richard Nixon Political Campaign Pin Button. "Tell the Truth!" Richard Nixon presidential campaign, 1972 Categories Categories: 1968; Politics; Richard Nixon; United States; United States presidential election, 1968; Community content is available under CC-BY-SA unless otherwise noted. Richard Nixon (1968): "This time, vote like your whole world . Real Leadership." Those following Nixon noted that during this period, he seemed more relaxed and easygoing than in his past political career. Franklin D. Roosevelt, "Willkie for the Millionaires, Roosevelt for the Millions" Franklin D. Roosevelt, "Carry on with Roosevelt" Franklin D. Roosevelt, "No Third Term" 1940 U.S. presidential campaign slogan of, "No Fourth Term Either" Wendell Willkie, "Roosevelt for Ex-President" 1940 U.S. presidential campaign slogan of Wendell Willkie, "There's No Indispensable Man" 1940 U.S. presidential campaign slogan of Wendell L. Willkie, "We Want Willkie" 1940 U.S. presidential campaign slogan of Wendell L. Willkie, "Win with Willkie" 1940 U.S. presidential campaign slogan of Wendell L. Willkie. [51] At the following primary in Oregon, Reagan seemed more willing to compete with Nixon, and Rockefeller sat out,[52] but Nixon won with 72%, fifty points ahead of Reagan. He argued that "A divided Democratic Party cannot unite a divided country; a united Republican Party can. Humphrey labeled this charge as "irresponsible", causing Nixon to counter that Humphrey "doesn't know what's going on". [57] Upon returning to the trail, Nixon found that Rockefeller had begun attacking him. Although it was a close race with respect to the popular vote, Nixon won the electoral college by a 3 to 2 margin. While Reagan continued to woo the conservative movement, Nixon picked off conservative leaders. Goldwater, Senator Strom Thurmond, and other mainstays of the Republican right-wing lined up behind Nixon. However perhaps more famous is Frank Sinatra's special version of his song "High Hopes", which he recorded for the candidate with the new lyrics. (He also expressed outrage over claims by Nixon supporter and future Secretary of Defense Melvin Laird that Johnson had misled Nixon in briefings on the war in Vietnam.) They cast the candidate as someone who understands the country's woes, and can guide America through them. 2008 U.S. presidential campaign slogan of Barack Obama during the general election. By clicking Sign up, you agree to receive marketing emails from Insider "Experience Counts" - Richard Nixon slogan boasting the experience of the Nixon Lodge ticket. At the candidate, and the phrase was adopted as the slogan of the plain-speaking former general's supporters. His 1968 campaign slogan was "This Time, Vote Like Your Whole World Depended On It", But in 1972 he won a landslide re-election with the slogan "Now, More Than Ever.". [104] After Humphrey's polling surge following the bombing halt, Nixon used this appearance to claim that he had just received "a very disturbing report",[103] which detailed that tons of supplies were being moved into South Vietnam by the North. While campaigning on a whistle stop tour of the country, a supporter yelled "Give em' hell, Harry!" [10] He returned in August to conduct meetings with his advisers to formulate a solid campaign strategy. One of the more humorous, unofficial, historic campaign slogans was "They Can't Lick Our Dick," which was used on at least four different campaign buttons for Richard Nixon. A Harris poll showed that he trailed the president 43% to 48%. "[88] By month's end, many in the Nixon campaign believed his election was guaranteed, beginning to prepare for the transition period, despite Nixon's warning that "the one thing that can beat us now is overconfidence. Four years later Bush successfully campaigned for a second term. But it was enough to earn him a second term in a landslide victory, as America stood as the world's only superpower at the end of the 20th century. What was Obama's slogan? "Peace, Experience, Prosperity" Richard Nixon's slogan showing his expertise over Kennedy. [92] Nixon addressed the American Conservative Union on October 9, and argued that George Wallace's American Independent Party candidacy could split the anti-Administration vote, and help the Democrats. [56] Congressman George Bush of Texas and Senator Percy were also mentioned as possible selections. Four years later Bush successfully campaigned for a second term. List of U.S. presidential campaign slogans, Learn how and when to remove this template message, List of United States political catchphrases, "The Quick 10: 10 Campaign Slogans of the Past", "Posters and Election Propaganda: "America First" Communication Management and Design Ithaca College", "One Hundred Years Ago, Eugene Debs Gave An Anti-War Speech That Landed Him in Prison", "1964 redux: The stakes are too high for you to stay at home", "The Genius of McGovern's 'Come Home, America' Vision", "Will Rabbe, Producer, Journalist & Historian Blog Most Underrated Political Slogan: "They Can't Lick Our Dick", "How Donald Trump came up with 'Make America Great Again', "Undecided: Hillary keeps shifting slogans", "McCain's Slogan: "Reform, Prosperity and Peace", "Hollywood double takes: Actors who take on famous faces - NY Daily News", "Jeb comes to South Florida, sans exclamation mark", "Jeb Bush, the 'joyful tortoise,' gives out tiny toy turtles on trail", "2016 Presidential Campaign Slogan Survey", "Rand Paul unveils populist, anti-establishment slogan", "Huckabee's Hope is From "Tree Town" to Higher Ground", "Campaign 2016: Carly Fiorina, GOP Presidential Candidate", "Michelle Obama: 'When they go low, we go high', Unsuccessful major party presidential candidates, Unsuccessful major party vice presidential candidates, elections in which the winner lost the popular vote, https://en.wikipedia.org/w/index.php?title=List_of_U.S._presidential_campaign_slogans&oldid=1140907281, Short description is different from Wikidata, Articles lacking in-text citations from September 2022, Articles with failed verification from March 2016, Creative Commons Attribution-ShareAlike License 3.0, "Reannexation of Texas and Reoccupation of Oregon", "Hurrah! "[36] Reports suggested that the decision caused "Nixon's political stock [to] skyrocket. In fact, he defeated Humphrey by a margin of less than 1 percent of the vote. What was George Washington campaign slogans? Important, Plausible, Important Things. There are also other phrases that are not strictly campaign slogans, but describe a policy or set of programs proposed . He pledged to end the war in Vietnam, but would not go into detail, drawing some criticism. 52 years ago, another Republican ran for the White House on a platform of law and order, but conditions in 2020 for Donald Trump don't line up with Richard Nixon's strategy in 1968. [25], Nixon entered 1968 as the front-runner for the Republican nomination. Johnson expressed his outrage to Nixon supporters Senate Minority Leader Everett Dirksen and Senator George Smathers of Florida, but he did not go public because he did not have knowledge of Nixons personal involvement and did not want to disclose U.S. surveillance of its ally. Out of the wreckage of Goldwater's candidacy rose a charismatic conservative star, Ronald Wilson Reagan. The winning slogan from every US presidential campaign since 1948 7/18 Slideshow One Page 1972: Richard Nixon again Now, More Than Ever 7/18 Nixon won his first term only narrowly. Reagan pitched himself as the candidate to drag America out of its economic malaise under Carter. Skip to Content Menu Tickets Membership Support Make an Impact Shop Careers "[30] As military operations increased in Vietnam in mid-February, Nixon's standing against President Johnson improved. Frank Sinatra's special version of his song, the slogan "It's Morning Again in America. "[36] Polling by Gallup at this time revealed that Nixon led President Johnson 41% to 39% in a three-way race with American Independent Party candidate and former Governor George Wallace of Alabama. Richard M. Nixon was a three-time Republican Party presidential nominee. Amid the Vietnam War, riots on the streets, and the counterculture, Richard Nixon appealed to the fears of what he termed the "Silent Majority," disturbed by the changes sweeping America. However perhaps more famous is Frank Sinatra's special version of his song "High Hopes", which he recorded for the candidate with the new lyrics. and "Change." [50] Nixon won the primary in Nebraska, defeating the undeclared Reagan 71% to 22%. While the campaign's official slogan was "I'm Just Wild About Harry" a reference to the lyrics of a popular 1921 song another more famed slogan associated with the 33rd president is "The Buck Stops Here," which Truman had written on a sign he kept on his desk. Republicans in the Midwest pushed for Mayor John Lindsay of New York City. However, the void also caused problems for Nixon; Time argued that the prospect of soundly defeating second-tier candidates (such as former Governor Harold Stassen of Minnesota) in the primaries would not "electrify the voters". "Change We Need." and "Change." - 2008 U.S. presidential campaign slogan of Barack Obama during the general election. He painted his opponent, Democrat George McGovern, as a threat to American values. There were none. [5] At the end of Eisenhower's second term in 1960, Nixon ran unopposed for the Republican nomination, which he received. He entered every primary and assembled a team of media consultants who helped him create the image of a "New Nixon," more statesmanlike, less combative, more mature and presidential, an effort chronicled in "The Selling of the President 1968" by Joe McGinnis. Nixon had a head start, however, spending 1966 campaigning for Republican candidates and cultivating party conservatives. "A Leader, for a Change," promised Carter, pitching himself as a reformer, untainted by scandal. [79] At the end of the month, Hubert Humphrey narrowly won Democratic presidential nominee over McCarthy at the Democratic convention, which was filled with protest and riots. Nixon won 49 out of 50 states, taking all but Massachusetts. On the strength of a single, nationally televised speech, Reagan took Goldwater's place as first in the hearts of the conservative movement, confronting Nixon with a formidable rival for the 1968 nomination. Presidential Campaign: Richard Nixon 1968. Miller Center, University of Virginia, Copyright 2023. For a Better America." 2 minutes. , "Universal amnesty, impartial suffrage" Greeley slogan showing support for reconciling with former members of the, "Tilden or Blood!" [47] New Harris polls found that Rockefeller fared better against Democratic candidates than Nixon,[48] but the outlook started to appear better for Nixon after he won the Indiana primary over Rockefeller. Running well ahead of his opponent, incumbent Vice President Hubert Humphrey, his support slipped in the polls following his refusal to partake in presidential debates, and following an announcement from President Lyndon B. Johnson that a halt in the bombing of Vietnam had been negotiated. [40] At the end of April, Nixon called for a moratorium on criticism of the Johnson policy in Vietnam as negotiations were underway: "The one man who can do anything about peace is Lyndon Johnson, and I'm not going to do anything to undercut him. Clinton's campaign chief James Carville coined the phrase as a reminder for campaign staff to focus on selling Clinton as the candidate to haul America out of its early '90s recession. [85], In mid-September, Nixon's running mate Spiro Agnew went on the offensive against Humphrey; he referred to the Vice President as being "soft on Communism", along with softness on inflation, and "law and order," comparing him to former British Prime Minister Neville Chamberlain. When in 1966 Australian premier Harold Holt declared that Australia would be "all the way with LBJ" in Vietnam, he was derided as an an American lackey. Nixon. It was neither. "Reform, prosperity and peace" 2008 U.S. presidential motto of John McCain. They advised him to soften his stance on the war, and encouraged him to shift his focus from foreign affairs to domestic policy to avoid the divisive war issue. Grover Cleveland, "Protection-Reciprocity-Honest Money." I know how it feels to lose a close one. Is there any evidence that pins sporting the slogan "They Can't Lick our Dick" were in use for the 1972 presidential election, or have they been produced after the fact? With the advent of mass communications after World War II, slogans became a vital way of distinguishing candidates jostling for attention on the airwaves. Our country may be rich in goods, but we are poor in spirit. And a new policy for peace abroad, a new policy for peace and progress and justice at home. In his acceptance speech, Nixon offered hope to a country in chaos: "We extend the hand of friendship to all people. Al Smith, "Happy Days Are Here Again" 1932 slogan by Democratic presidential candidate, "We are turning the corner" 1932 campaign slogan in the depths of the, "Let's Get Another Deck" 1936 U.S. presidential campaign slogan of Alfred M. Landon, using a, "Let's Make It a Landon-Slide" 1936 U.S. presidential campaign slogan of Alfred M. Landon, "Life, Liberty, and Landon" 1936 U.S. presidential campaign slogan of Alfred M. Landon, "Remember Hoover!" "Change We Can Believe In," was Barack Obama's slogan when he successfully campaigned to become America's first black president in 2008. "[89] Gallup showed Nixon leading Humphrey 43% to 28% at the end of September. "[87] Nixon campaigned in San Francisco in front of 10,000 supporters, amidst an array of protests. He is the man who, by the action of this convention, is now Mr. Republican. [11] At this time he quietly began efforts to organize in Indiana, Nebraska, New Hampshire, Oregon, and Wisconsin, positioning to secure victories in those states' primaries the following year. Nevertheless, by Election Day, his lead had all but vanished. "[50] He then proposed a plan to tackle crime that included wiretapping, legislation to reverse previous Supreme Court decisions, and the formation of a congressional committee targeting crime and reforms to the criminal justice system. Nixon pressed his advantages. [33] The Nixon campaign countered this claim stating that Romney's withdrawal was a "TKO"[33] at the hands of Nixon. "Change We Can Believe In." [10] In March he gained the support of the 1964 Republican nominee, Senator Barry Goldwater of Arizona. [93] As Democratic vice presidential nominee Edmund Muskie criticized Nixon for his connections to Strom Thurmond, Nixon continued to oppose a possible debate with Humphrey and Wallace, as well as between running mates, on the basis that he did not want to give Wallace more exposure. At the convention, Richard Nixon won the nomination for president on the first ballot with 692 delegates. Although Mihaly's collection has. An effective slogan will sum up a candidate's pitch to the country in a few words, and be powerful enough to cut through the endless onslaught of information in people's lives. 49 Copy quote. 2008 US presidential campaign slogan of Barack Obama. "Forward Together" used by Hillary Clinton's campaign, on the side of her bus. Unleash the American Dream." Dtente bore fruit with the signing of the Strategic Arms Limitation Treaty and a summit in Moscow. By the end of his address, he promised that "the long dark night for America is about to end. - President-Elect Richard Nixon[109], Nixon and Agnew took office as president and vice president during their inauguration on January 20, 1969. [46] Immediately following his entrance, he defeated Nixon in the Massachusetts primary 30% to 26%. Following the election, the slogan "Bring Us Together", referencing a poster held by a 13-year-old girl at a rally during his campaign, was used as a basis for the theme of his inauguration, although it would later be seized by Democrats to attack later Nixon policies. Nixon promised to end the Vietnam War. If selecting a vice president is the first presidential decision that a nominee ever makes, McGovern, by choosing and then rejecting Eagleton, had in effect admitted he made the wrong decision. ", Donald Trump then a brash Manhattan businessman at the start of his career would 36 years later knock one word off the slogan to arrive at 2016's "Make America Great Again.". Richard Nixon 1968 Button US Presidential Candidate Collectibles, Richard M. Nixon 1969-74 Term in Office US President & First Lady Collectibles, [91] However, anti-war protesters heckled him repeatedly on the campaign trail. During a stop, he briefly discussed Vietnam, although not in detail, stating that the United States "must prevent [such] confrontations",[30] but that the nation must also "help people in the free world fight against aggression, but not do their fighting for them. "We are going to win this war and the peace that follows" 1944 campaign slogan in the midst of, "Win the war quicker with Dewey and Bricker" - 1944 campaign slogan during, "I'm just wild about Harry" 1948 U.S. presidential slogan of, "Pour it on 'em, Harry!" "All the way with LBJ" 1964 U.S. presidential campaign slogan of, "In Your Heart, You Know He's Right" 1964 U.S. presidential campaign slogan of, "In Your Guts, You Know He's Nuts" 1964 U.S. presidential campaign slogan of, "The Stakes Are Too High For You To Stay Home" - 1964 U.S. campaign slogan of, "Some People Talk Change, Others Cause It" , "This time, vote like your whole world depended on it" 1968 slogan of, "Nixon's the One" Richard M. Nixon, 1968, "Acid, Amnesty, and Abortion for All" 1972 anti-Democratic Party slogan, from a statement made to reporter, "Dick Nixon Before He Dicks You" Popular anti-Nixon slogan, 1972, "They can't lick our Dick" Popular campaign slogan for Nixon supporters, "Don't change Dicks in the midst of a screw, vote for Nixon in '72" Popular campaign slogan for Nixon supporters, "Unbought and Unbossed" official campaign slogan for, "A Leader, for a Change" (also "Leaders, for a Change") Jimmy Carter, "Peaches And Cream" Jimmy Carter (from, "Are You Better Off Than You Were Four Years Ago?" Clinton offered vague promises during his 1996 campaign for re-election as the millennium approached, pledging to start "Building a Bridge to the 21st Century.". However LBJ's popularity collapsed as America became further mired in the Vietnam War, and the slogan was turned against him. But Most VPs Have To", "Election News Broadcast to 'Times' Readers", "Nixon Plans to Change Residence to New York", "Goldwater says he favors Nixon as candidate in '68", "Lack of Permanent Campaign Manager To Handicap Nixon", "Poll Shows LBJ Favorite in 1968 Presidential Race", "Why So Many Americans Dislike Richard Nixon", "Nixon's Strong Showing May Force Rocky Move", "Republicans Speculate On Draft of Rockefeller", "Wisconsin Voters To Log Reaction To LBJ Move", "McCarthy, Nixon win handily in Wisconsin", "When a Candidate Conspired with a Foreign Power to Win an Election", "Editor's Quizzing of Nixon Could Set Useful Pattern", "Reagan Challenge To Nixon Looms In Oregon Primary", "Nixon's Defeat Implied in Talk by Rockefeller", "Nixon Refuses Collision Demanded By Rocky", "Scheme Weighed For Nixon-Lindsay Ticket", "What Nixon, Rockefeller Have Said on the Issues", "Nixon apparently has enough strength to get nomination", "Two Stubborn, Honest Men Held The Pass For Nixon", "Nixon Looks Formidable in Attack on Democrats", "The Loser Who Won: Richard Milhous Nixon", "Did Nixon Commit Treason in 1968? was a campaign slogan, commonly used on posters and bumper stickers the campaign to elect Richard Nixon as president in 1968. But it was enough to earn him a second term in a landslide victory, as America stood as the world's only superpower at the end of the 20th century. "Everyone is voting for Jack /'Cause he's got what all the rest lack/Everyone wants to back Jack," crooned Sinatra, a friend of the president and member of his glamorous "Camelot" inner circle. Meanwhile, Rockefeller began to be viewed more as a candidate, articulating that while not wishing to split the party, he was "willing to serveif called. [99][100], At the beginning of November, President Johnson announced that a bombing had been halted in Vietnam; observers noted that the development significantly helped Humphrey, although Nixon had endorsed such talks. The White House. McGovern, on the other hand, stumbled early. "A Leader, for a Change," promised Carter, pitching himself as a reformer, untainted by scandal. After narrowly losing the vice presidential nomination in 1956, Senator John F. Kennedy sought the presidency in 1960. And, learning from the social media savvy of Obama's campaign, the slogan is reduced to "MAGA," for use as a social media hashtag by the president and his supporters. [6] This defeat was widely believed to be the end of his career;[7] in an impromptu concession speech the morning after the election, Nixon famously blamed the media for favoring his opponent, saying, "you won't have Nixon to kick around anymore because, gentlemen, this is my last press conference. [70], He called for a new era of negotiation with communist nations, and a strengthening of the criminal justice system to restore law and order. The 1968 presidential campaign of Richard Nixon, the 36th vice president of the United States, began when Nixon, the Republican nominee of 1960, formally announced his candidacy, following a year's preparation and five years' political reorganization after defeats in the 1960 presidential election and the 1962 California gubernatorial election . Last edited on 14 February 2023, at 18:57, 1968 Republican Party presidential primaries, 1968 Republican Party vice presidential candidate selection, Hubert Humphrey 1968 presidential campaign, "The Living Room Candidate - Commercials - 1968 - The First Civil Right", "Biden Had To Fight For The Presidential Nomination. Another classic, "Don't change Dicks in the midst of a screw, vote for Nixon in '72," was also part of the election vernacular. Wallace came to national prominence early in the 1960s as a staunch segregationist and broadened his appeal to the Right by lashing out at antiwar demonstrators. It was July 24th, 1959 when the then Vice President Richard Nixon visited the American national exhibition in Moscow. [53], In early June, Nixon continued to be regarded as the favorite to win the nomination, but observers noted that he had not yet locked up the nomination. However LBJ's popularity collapsed as America became further mired in the Vietnam War, and the slogan was turned against him. [83] In a visit to Chicago shortly after the Democratic convention, Nixon received a large welcome and ticker tape parade, with crowds estimated at several hundred thousand. "[41] He also began to discuss economics more frequently, announcing plans to cut spending while criticizing the Democrats' policy of raising taxes. But in. [29] He campaigned in the state, although polls suggested that he would easily win its primary. Observers noted that this move potentially hurt Nixon by straying from his reputation "as a foreign policy expert". [55] After the assassination of Robert F. Kennedy, like the other candidates, Nixon took a break from campaigning. [56] Reports suggested that the assassination all but assured his nomination. 1877 slogan of Tilden supporters during conflict that led to the, "Hayes the true and Wheeler too" Slogan and campaign song title for, "The boys in blue vote for Hayes and Wheeler" Hayes' appeal to fellow. Even observers speculated as to the President's possible favoring Nixon to Humphrey. On this Wikipedia the language links are at the top of the page across from the article title. To the Chinese people. "I like Ike," is one of the most celebrated political slogans in US history. Nixon played a marginal role in presidential politics in 1964, introducing his party's nominee at the GOP convention in San Francisco's Cow Palace: "He is the man who earned and proudly carries the title of Mr. Conservative. [3], Nixon was elected to the United States House of Representatives in 1946, representing California's 12th congressional district from 1947 until his election to the Senate in 1950. Millions of unique designs by independent artists. or "The Better Man for a Better America" , "Prosperity and Progress" alternative slogan of the, "A Safer World and a More Hopeful America" , "Lighting the fires of Liberty, one heart at a time" used by. And Nixon's decision to bomb North Vietnam and mine Haiphong Harbor to stop a Communist offensive proved highly popular. Among other things, he initiated wars on cancer and drugs, imposed wage and price controls, enforced desegregation of Southern schools and established the Environmental Protection Agency. [38] Nixon won the primary with 80%, followed by Reagan with 11% and Stassen with 6%. In an America shaken by the 9/11 attacks he struck a more somber tone and pledged to build "A Safer World and a More Hopeful America.". And he is the man who, after the greatest campaign in history, will be Mr. PresidentBarry Goldwater." The winning slogan from every US presidential campaign since 1948, Frank Sinatra's special version of his song, the slogan "It's Morning Again in America, Vivo V27 Pro Review: Capable camera performance in a sleek form factor, A woman threw a house party with 65 men she matched with on Tinder and Hinge and connected with the man she's now been dating for a year, Amazon will halt construction of its planned $2.5 billion Virginia headquarters, the company doubles down on cost-cutting, 'Let's get real': scientists discover a new way climate change threatens cold-blooded animals, IISc researchers show chemically-modified nanosheets are effective for biomedical applications, SC extends stay on order quashing write-off of Yes Bank's AT1 bonds. But before Nixon took office, he closed ranks with Johnson and insisted that South Vietnam take part in the peace talks. Kennedy brother-in-law Sargent Shriver, an architect of John F. Kennedy's Peace Corps and Lyndon B. Johnson's War on Poverty, replaced Eagleton, but the damage was already done. [98] By October's end, Nixon began to lose his edge over Humphrey; Gallup showing he led 44% to 36%, down five points from a few weeks earlier, a decline observers attributed to Nixon's refusal of a debate with Humphrey. Republican Ronald Reagan's slogan from his winning 1980 presidential campaign may seem familiar: "Let's Make America Great Again. "Nixon's the One!" campaign slogan . He then dropped him from the ticket. Political slogans have a long history in the US, dating back at least to the 1840 election campaign for President William Henry Harrison. "[45], On the last day of April, Rockefeller announced that he would campaign for the presidency, despite his previous statement to the contrary. Richard Nixon had a family dog named Checkers, pictured here Credit: Getty - Contributor Who was Richard Nixon? In an America shaken by the 9/11 attacks he struck a more somber tone and pledged to build "A Safer World and a More Hopeful America.". But Nixon was still smarting from the 1st defeat of his . In the first presidential election since the end of World War II, incumbent Harry S. Truman, a Democrat, was widely expected to lose. Nixon campaigned for Goldwater and other Republicans that fall, earning the gratitude of conservatives, who together with their standard-bearer went down to defeat in the largest landslide in post-war history. To the Soviet people. [62] At this time, Nixon decided with a group of legislators that "crime and disorder" would be presented as the number one issue in the nation. Rector and Visitors of the University of Virginia, Scroll left to right to view a selection of exhibits, Notice of Non-Discrimination and Equal Opportunity, A Rough Guide to Richard Nixon's Conspiracy Theories, The Pentagon Papers: The view from the Oval Office.

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richard nixon campaign slogan